12 Killer Resources for a New Twitter User
Smart small business owners are always looking for help in improving their enterprises. But many of them don’t have time to pore through magazines or scroll through websites just to look for stories or...
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Top Financial Calculators-Why All Money Related Blogs Should Include Them
<img class=”alignleft” title=”Financial Blog” src=”http://financialsocialmedia.com/wp-content/uploads/2012/09/financial-calc.jpg” alt=”Financial Blog” width=”173″ height=”308″ />All money related...
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SEO Strategy for Financial Advisors: 5 Must-Haves
Editor’s Note: We are pleased to share a blog post recently written by Loic Jeanjean of Advisor Websites. Important note: in no way is this article meant to be a silver bullet or cookie cutter...
View ArticleGetting Facebook Followers
When creating your Facebook business page, the second most critical consideration is what to post – the content, personality and message your page will convey. The first most critical consideration?...
View ArticleHow to Create Custom Reports with Google Analytics
You can view your statistics for your website by signing into your account and viewing the dashboard, but that may not always be the easy for you. Learn to set up e-mail notifications that will provide...
View ArticleTop Financial Calculators – Why All Money-Related Blogs Should Include Them
All money related blogs should include a look at some of the top financial calculators available. Why? Well, in general terms, to help consumers find the road to financial health and stay there. And to...
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Social Media: The Open Door to Brand Loyalty
When it comes to business success, customer loyalty is everything. Every company out there dreams of having dedicated clients who also share positive reviews with other potential consumers. Luckily,...
View ArticleFinancial Advisors, Are You Professional or Authentic?
Professional or Authentic? Which is the best marketing path? The answer is that a highly professional approach usually feels like it has been created so perfectly for a reason. The messages in your...
View ArticleAdvisors, Don’t Miss the Boat Referral Strategy!
One of the most successful strategies for giving clients a reason to immediately refer is an event we call, “Don’t Miss the Boat.” It’s similar to a client appreciation event, but the only people...
View ArticleDoing What You Said You Would
Are you doing what you said you would do for your clients? If yes, this may be the real reason clients don’t refer you as much as they should. Simply put, it’s quite possible that you’re not getting...
View ArticleSix Steps for Financial Advisors to Monitor Their Online Reputation
The Internet has become a powerful tool. You can find anything you want online—anything! This is great when you want information, or perfect for advertising, but unfortunately, the bad news and...
View ArticleThe Top CRM Mistakes that Advisors Make
Is your CRM solution living up to your expectations, or have you not yet cracked the code on getting the most ROI? In today’s market, financial advisors know that they need a customer relationship...
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Doing Things Really Different
When was the last time you tried something really different in your business? For most businesses, trying something new is risky. And for many we are trying to avoid risk, not add to the complexity of...
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Avoid the Black Hole: How to get the most out of your subscribers
One of the most important advisor marketing objectives is to build your list by collecting email addresses on your web site. Here’s how this plays out for many advisors. On your web site, you have a...
View ArticlePlease Announce Yourself
If the niche you serve is similar to you or your current life stage, you may literally have lists handed or emailed to you that are perfect prospects or influencers. Only these lists are not yet in...
View ArticleStepping Outside of the Box: Having Fun With QR Codes
While out running errands recently, I saw a fantastic wall-sized advertisement for a clothing store. While looking at the display I noticed that every piece of clothing the models were wearing had a QR...
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8 Factors Advisors Should Look For in a Web Provider
As an advisor, the pressure is rising to have an online presence. A business card just doesn’t go the distance of the internet, and it’s true, Google is the new Yellow Pages. But with all of the...
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He’s Just Not Into You! 3 Ways To Connect Quicker With Prospects
If you ever try to attract someone and feel you’re falling short of making your case, here are a few solutions. If you try to sell someone something, a typical reaction you may receive is that person...
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Becoming A Purple Cow, One Tweet at a Time
For the marketers out there, I am sure you have heard of the ‘Purple Cow’ – author Seth Godin’s answer to success that comes from making your brand stand out against the competition. This theory, which...
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How Often Should Advisors Post on Social Media
Earlier this week Advisor Websites was quoted in Financial Planning Magazine in an article discussing how often advisors should post on social media. We continue to hear the debate over the frequency...
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